The Tim Faller Show

Ep.108: The Impact Your Production Team Has on Marketing with Spencer Powell

Raise your hand if you are a salesperson… Maybe a few business owners raised their hands, but most likely our production people and our Project managers, Lead carpenters, and Production managers all kept their hands down. Not so fast!

In this episode, we step out of our comfort zone a little and talk about the impact that your production teams have on sales and marketing. For this discussion, we bring in an expert in the marketing world, one who has worked with hundreds of remodelers and home builders all over the country; Spencer Powell.

Spencer is the President of Builder Funnel, a Colorado-based firm that focuses on providing sales and marketing services for homebuilders, remodelers & contractors. Spencer earned his Inbound Marketing, HubSpot, and HubSpot Partner Certifications in 2010, and has been practicing and teaching inbound marketing to businesses ever since.

Tim, Steve and Spencer talk more about:

  • The impact production has on the Client Experience
  • The Top 3 things that will create negatives in the clients’ mind
  • The Top 3 things that create a positive reaction with a client
  • How the production team can create vital content for the marketing effort
  • How owners and leaders can get buy-in from the team and show the impact they have on the business

Two Production Courses Coming up in July!

These sessions are bi-weekly and you can bring as many team members or managers that you need… and they are virtual so you can access them from the field. These classes will fill up fast and they are coming up in July so register soon!

Production Team Training:
This course has proven to be game changer for companies all over the country and will definitely raise the bar in your world. Click Here for More >>

Management Training:
Is your Production Manager struggling with managing a team of employees and trades? This course is designed for Production Managers and Owners , however is appropriate for anyone that is responsible for managing others in your company.
Click Here for More >>

Ep.107: Services Under One Roof with John Ploumitsakos

For a remodeling or general contracting firm, having trusted trade partners is critical. Often they can be the key to a successful project and overall experience for your clients.

Over the years, we have worked with several remodelers who have considered having a service, like plumbing and electric, as part of their service offering, to have more control over the quality of the end product.

In this episode, Tim and Steve welcome John Ploumitsakos, CEO of Modern Homestead and Homestead Plumbing and Electric in Boulder, CO.

After founding his remodeling business, John chose to add a plumbing and electric company. While they are different corporate entities, John and Tim discuss the advantages and challenges of running both companies under one roof.

Prior to founding Modern Homestead in 2018, John practiced law for five years and then spent 12 years working in senior leadership positions for technology companies such as Google and Twitter.

John added Homestead Plumbing and Electric in April 2019 and in its first year of operations, Homestead P&E went from a single plumber to two plumbers and two electricians, while maintaining a 5-star customer rating.

In this episode, Tim, Steve and John discuss:

  • The background of the decision to add Homestead P&E
  • How the two companies are structured
  • The challenges and opportunities of managing two companies under one roof
  • Exploring staffing and cultural differences between the two companies
  • How the COVID-19 crisis has effected operations
  • And more…

Two New Production Courses Coming in July!

With Tim taking time off from the road because of travel limitations, we’ve got the next best thing… Tim working with your production team online! We have 2 great courses coming up in July; One for your team, and one for your managers.

These sessions are bi-weekly and you can bring as many team members or managers that you need… and they are virtual so you can access them from the field. These classes will fill up fast and they are coming up in July so register soon!

Production Team Training:
This course has proven to be game changer for companies all over the country and will definitely raise the bar in your world. Click Here for More >>

Management Training:
Is your Production Manager struggling with managing a team of employees and trades? This course is designed for Production Managers and Owners , however is appropriate for anyone that is responsible for managing others in your company. Click Here for More >>

Ep.106: Running a Debt-free Company with Wally Staples

We usually focus on production issues like getting good help, working with trade contractors, change orders, etc. In this episode, we change things up and tackle a more general business topic, running debt-free.

We are fortunate enough to have a returning guest join us for this discussion. Wally Staples was on Episode 72, talking about how he recruits employees. For this episode, however, Wally goes into detail about how he has established and run his company, Wally J Staples Builders, as a debt-free business.

Wally started his company in 1993 and worked in the field building new homes and completing renovations until 2001, when he then focused on growing and making the company better. Wally J Staples Builders has some employees that have been with the company for 10-20 years and has never laid anyone off in 25 + years for lack of work, one of the main benefits to running a debt-free company.

Tim, Steve and Wally start with how and why he established his business this way and went on cover more topics:

  • How and why he established his company this way
  • Clarification on what he considers a debt-free scenario
  • Benefits of the cash environment
  • Involving your team in the process
  • How an existing business transforms to debt-free

Tim wraps up the episode with his thoughts and experience in working with debt-free businesses, including his own, over the past 20+ years.

Ep.105: Solving the Skilled Labor Crisis with Clayton DeKorne

For the last decade (pre-COVID), the demand and lack of skilled labor may have slowed production and increased housing costs more than any other factor. This condition is not new to the U.S. housing industry; the nation faced similar conditions at the founding of the country, and the evolution of the U.S. education system and the building trades have contributed to our modern labor woes.

Is there a path that will lead us out of this? The answer
will depend on where the future of housing is going, which is any one’s guess
now. But, by exploring our past, we may be able to see more clearly what got us
here and help us avoid repeating past mistakes.

In this episode, Tim and Steve welcome Clayton DeKorne to the show to explore this topic further. Clayton is Chief Editor of the JLC Group for Hanley Wood, LLC. Clayton has been with JLC since it’s “early days” in 1988, joined Hanley Wood when JLC was acquired, and also was the founding education director for the JLC Live series of events held annually around the country.

Tim, Steve and Clayton address the skilled labor issue,
which includes:

  • The role technology plays in the future of our workforce.
  • How our colonial history can possibly transform the state of the industry today.
  • How income plays a role in how some choose a profession.
  • And more…

Get More From Tim Faller…

If you are not already subscribed, don’t miss Tim’s “From the Field” Monthly Newsletter. Tim shares his experiences from the road as he works with production teams across the US and Canada, gives you a glimpse behind the scenes as he scours the waters of New England for fish and lobster, and more. Don’t miss it; Click Here to Subscribe to “From the Field.”

Ep.104: Inside the Home Builders Institute with Ed Brady

Meeting the growing need for a qualified workforce in the remodeling and home building industries has evolved into seeing the ideal worker as coming from a range of backgrounds but with a common interest.

In this episode, Tim and Steve welcome Home Builders Institute (HBI) President and CEO, Ed Brady, who explains the breadth of programs offered and the evolution of services HBI is undertaking to match the industry’s varied and changing needs.

Home Builders Institute (HBI), a national nonprofit that trains underserved populations, including veterans, transitioning military, high school students and justice-involved youth and adults for careers in the building industry. Ed currently oversees the operations, products and services for HBI and is a second-generation home builder from Bloomington, Illinois.

In addition, Ed has served 12 years as Independent Director of the Chicago Federal Home Loan Bank, working with leading experts to advance the nation’s housing policy and has also served as a senior officer with the National Association of Home Builders (NAHB) and as the 2016 chairman of its board of directors.

Ep.103: Moisture Control with Bill Robinson

In this episode of the Tim Faller Show, Tim and Steve explore some of the more technical aspects of the remodeling and building industries. In this case, we take a closer look at moisture control and bring in an industry veteran and well-known speaker, Bill Robinson out of New Orleans, Louisiana.

Bill is a nationally known construction trainer and presenter. He has demonstrated the proper use of building products in many parts of the country and at dozens of trade shows. Bill’s overarching message is understanding, detailing, and managing the building envelope and you can learn more about him and his business here.

Free Webinar: Recovery 2020: Let’s Get Ready to Restart!

As the world battles through the COVID-19 Pandemic, one theme is constant throughout North America; “How do we Recover?” Every area is effected differently and each remodeling company must look at the next 6-8 months and plan accordingly.

This month’s webinar features Tim and Doug Howard, taking a closer look at positioning your business to succeed and hitting the ground running as we all emerge from this disruption in the market.

This webinar will be a dual-presentation; first Doug will address the business side and then Tim will handle the challenges faced on the production side. Click Here for More Information and Registration >>

Ep.102: The Customer Experience with Gavin MacDonald of GuildQuality

In this episode, Tim and Steve cover the Customer Experience. Creating a positive feeling in your clients can not only make the project successful but more importantly, leads to referrals which we all know is the “lifeblood” for any successful remodeler.

No one knows the concept of Client Experience tracking more than our friends at GuildQuality so we have Gavin MacDonald join the conversation for this episode.

Gavin is the Sales Director at GuildQuality, a software company based in Atlanta, Ga that specializes in measuring client satisfaction for contractors. He has been working with small business owners ever since he started his own marketing automation company in college and has been involved in the software space ever since. In addition to running the sales team at GuildQuality, Gavin often travels to speak at various conferences to educate contractors on the importance of being customer-centric.

Tim, Steve and Gavin talk more about:

  • Why it’s so important to have a customer-centric business in 2020.
  • What are some things a company can do to make their business more “customer-centric”?
  • How do reviews play a role in growing a business?
  • How do you recommend dealing with negative reviews?
  • And More…

FREE WEBINAR:Recovery 2020: Let’s Get Ready to Restart!

This month’s webinar features Doug Howard and Tim Faller taking a closer look at positioning your business to succeed and hitting the ground running as we all emerge from this disruption in the market. Join us on Tuesday, May 19th for this FREE Webinar.
Click Here to Learn More and Reserve Your Seat >>

Ep.101: Costly Mistakes in Renovation with Michael Upshall

In this episode, we talk about mistakes. Not technical mistakes like forgetting to shim a heavy door, but the mistakes that cost remodelers and renovators in other ways.

Our guest was recommended to us from an avid listener in British Columbia who heard him speak at a conference. His topic was avoiding costly mistakes in renovation and remodeling projects.

Michael Upshall is the Founder of Probuilt Design + Build in Bolton, Ontario. Michael is a well-known face in design and home/lifestyle magazines, and a regular speaker on stage at GTA Home Shows. Michael is a master carpenter at heart who naturally progressed into a renovator and builder. His career spans over 35 years, and PROBUILT’s collection of awards and recognitions continue to grow. PROBUILT was the first two-time recipient of the BILD “Renovator of the Year” Award (2002 & 2006).

Tim, Steve and Michael discuss:

  • 3 biggest business mistakes that contractors make
  • Importance of Detailed Specifications
  • Designing Projects towards Client Budgets
  • Competitive Bidding vs Design/Build
  • 3 biggest mistakes in production
  • Sales to Production hand-off packages
  • Tracking Job Costs during Production
  • Timelines and Scheduling
  • And More!

Michael also shares what it is like to build a house in 9 days to be featured in a trade show.

Michael is a great example of a suggested guest from folks just like you… our subscribers and listeners. If there is someone out there that you have either heard on another podcast, or perhaps an author of a book you have read, contact us and let us know.

Ep.98: [Back-Up] Getting Selections Done Before the Job Starts with Tanya Donahue

Editor’s note: We’re all working remotely, away from the podcasting studio, so we’ve dug into the virtual vault to bring you this episode. With so many projects on hold due to Covid-19 emergency orders, take some time to get your systems and processes ready for better days.

Developing a system that makes your kitchen and bath jobs more profitable has to include getting those all-important selections done early in the process — before the job even starts.

Tim does a session on this, and it’s based on what he learned from Rhode Island Kitchen & Bath, in Warwick, RI. 

In this episode, Tanya Donahue discusses that process with Tim and Steve, and why it results in exceptional client experiences, and make everyone in the company happy and more productive.

Tanya is the president of Rhode Island Kitchen and Bath, and provides her team and her clients with proven strategic capabilities, backed by her strong record of success. She’s spent more than 25 years in the home building and remodeling industry, and her main focus is to create, communicate, and implement the organization’s vision, mission, and overall direction. Tanya is a member of the Rhode Island Builders Association, served as co-chair of the Remodeler’s Committee and is a former member of the board of directors. She was selected as a 2017 Industry panelist for Harvard University’s Joint Center on Housing Studies, and was a judge of the 2018 National Qualified Remodeler Design Awards. She was also the recipient of the 2017 ProRemodeler Extreme Sales Award.

At the company, when a job packet goes to production from sales, it has every selection made, right down to the color and manufacturer of the caulk to be used. So much money is lost when something is missing on the job. If your company isn’t doing it this way, Tanya says, it may seem overwhelming, but she tells you how to get your organization on board with making selections before the job starts, including:

  • Making the client the boss, sort of
  • Getting buy-in from sales and design 
  • How it increases productivity in design and sales
  • Including photos in the job packet for easy identification on site
  • Starting with the must-haves
  • Controlling the client through education in the process
  • Figuring out how clients make decisions
  • Why cabinets can drive their start date
  • Starting with a reservation form, and using it as a reality check on the schedule
  • The power of the visual production board
  • How to do it without a showroom
  • And more …

Integrating sales and production in a continuous communication loop from start to finish is key to the whole process.

Don’t Miss Build Aid on April 1-2…

We want to give back to an industry that has supported us through good times and bad, and so we’ve created Build Aid, a FREE, two-day virtual event to help support our members, associates, and friends in the remodeling community.

Join us on April 1-2 as we explore various ways your business can navigate these tough times, and position yourselves as a leader when the world begins to recover and re-build. Click Here for more information & registration

Ep.97: Getting a Handle On Training with Chris Peterson

Training to help move team members up the ladder is important to any remodeling company and its ability to move fast and make money. 

Chris Peterson has seen the importance of training from his first days in the field as a carpenter through to his present leadership position. He says it’s a concrete way to coach and promote great people from the ground up. 

In this episode, Chris explains his company’s training methods to Tim and Steve, and shows you how to create your own education program.

Chris is a co-owner and vice-president of production at Schloegel Design Remodel in Kansas City, MO. Chris has been with the company for more than 23 years. He started in the field as a carpenter and progressed to lead carpenter, project manager, and production manager. In 2018, he purchased the business with his partner, Charlie Schloegel. He’s seen the need for better training from many angles. 

There’s a real connection between emphasizing training and successful financial growth, says Chris. His company has started Schloegel University, which is in its initial growth phase. Some of the training is after hours on a volunteer basis, and there are mandatory meetings. Chris explains why making it cross-functional with classes that include field and office staff is important, as well as:

  • Reactionary vs. proactive training
  • Explaining how quality ties into profitability
  • How much to spend on training
  • Structuring a training program
  • Understanding education is already happening
  • Setting standards so things are done the same way, every time
  • Putting the responsibility on the learner
  • Creating enthusiasm around the process
  • And more …

Dedicating the time to training, even if it’s informal, will help your people be successful, leading to better quality and more jobs for your company, says Chris.

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